Home » Services » Create Content & Connect with Audiences

Connect Content With Audiences

Strategic Communication / Web Content Strategy / Social Media Content & Strategy / Video Content Strategy / Digital Publishing Training and Upskilling / Digital Product Management / PR and External Communications / Editorial Management /

Our Specialties

We bring in the practical knowledge that makes online publishers more successful in Africa

Strategic Communication

We develop and implement communication plans and tactics to achieve your specific organizational goals.

Web Content Strategy

We plan, create, deliver, and manage the content that appears on your web platform to align with your organization's overall goals and objectives based on an understanding of the target audience and their needs.

Social Media Content Strategy

We plan, create, and distribute content on your social media platforms to achieve your specific business or organizational goals. We identify your target audiences, understand their needs and interests, and create content that will engage and resonate with them.

Video Content Strategy

We develop an effective video content strategy by conducting audience research, analysing competitors' video content, and identifying key performance metrics to measure the success of your video content. We create a video content strategy for you with a plan for distribution and promotion of the videos across various channels such as social media, website, email, and other platforms.

Digital Publishing Training and Upskilling

We help your teams to learn the skills and techniques needed to effectively create and distribute digital content, such as text, images, audio, and video that would be engaging, effective and optimized for your target audience and the channels you are using.

Digital Product Management

We combine our business, technical, and design skills to create products that meet the needs of your customers. We oversee the entire product development process, from idea conception to launch and post-launch maintenance. This includes defining the product vision and strategy, conducting market research, creating detailed product requirements, working with cross-functional teams to develop and test the product, and ensuring the product meets quality standards.

PR and External Communications

We manage your organization's relationships with stakeholders, including the media, government officials, and the public by building and maintaining a positive reputation for your organization to shape public perception of your company and its products or services.

Editorial Management

We oversee and coordinate the development and production of content for your media platforms by working closely with writers, editors, and designers to ensure that content is accurate, engaging, and meets your company's editorial standards and goals.